Dynamic Yield by Mastercard helps businesses across industries deliver digital customer experiences that are personalized, optimized, and synchronized. With Dynamic Yield’s Experience OS, marketers, product managers, developers, and digital teams can algorithmically match content, products, and offers to each individual customer for the acceleration of revenue and customer loyalty.
About Dynamic Yield by Mastercard
Dynamic Yield by Mastercard helps businesses across industries deliver digital customer experiences that are personalized, optimized, and synchronized. With Dynamic Yield, marketers, product managers, developers, and digital teams can algorithmically match content, products, and offers to each individual customer for the acceleration of revenue and customer loyalty.
Redefining personalization technology, Dynamic Yield’s Experience OS unifies business silos to deliver ongoing, personalized engagement from a single, fully customizable platform. With it, companies can build their own mix of powerful personalization capabilities, which can include a wide array of experience types, support any digital channel, adjust according to industry and KPIs, and improve time-to-market efficiency.
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600+ customer projects
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Regions: North America, EMEA, Middle East, APAC, Latin America
Dynamic Yield by Mastercard’ specialisation
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Personalization, optimization and synchronization of digital customer experiences
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Identification, building and analysis of audiences
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Content and offers personalization to each customer
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Product recommendations
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Algorithmical prediction of customers’ interests
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Audience engagement and customer reach at critical moments
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Testing & Experimentation anywhere on your digital properties